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ETF comparison

NOBL vs VTV

Dividend vs US Value.

ProShares S&P 500 Dividend Aristocrats ETF · Vanguard Morningstar Value ETF

Holdings overlap

Weighted by ISIN/CUSIP
21.0 %

45 positions appear in both funds. Buying equal dollars of NOBL and VTV would leave roughly 21.0% of each dollar exposed to the same underlying securities.

NOBL unmatched 78.9% Shared 21.0% VTV unmatched 78.5%

Unmatched is the part of a fund's weight the other fund doesn't match: names only it holds, plus any extra weight it puts in names both funds hold.

In NOBL only
25 positions
Shared
45 positions
In VTV only
263 positions

Side by side

NOBL

ProShares S&P 500 Dividend Aristocrats ETF

ProShares · Dividend

80 composite / 100
Expense ratio
0.35%
Net assets
$10.95B
TTM yield
2.01%
Top-10 conc.
16.5%
VTV

Vanguard Morningstar Value ETF

Vanguard · US Value

93 composite / 100
Expense ratio
0.030%
Net assets
$251.72B
whole fund, 4 share classes
TTM yield
1.85%
Top-10 conc.
23.6%

Sub-score comparison

65
Cost
97
76
Tax efficiency
87
100
Liquidity
100
91
Concentration
81
—
Tracking quality
—
NOBL sub-score VTV

Tracking quality isn't part of the composite — see what we don't score for why.

Cost difference

VTV is 32 bps cheaper than NOBL. On a $100,000 position that's about $320/yr more in fees for NOBL.

Fee figure is the annual expense charged on $100,000. To see how the gap compounds over a multi-decade holding period, open the cost calculator pre-filled with NOBL vs VTV.

Top shared holdings

45 shared in total
# Holding In NOBL In VTV Overlap
1 Caterpillar, Inc. 1.60% 1.83% 1.60%
2 AbbVie, Inc. 1.56% 1.66% 1.56%
3 Johnson & Johnson 1.46% 2.29% 1.46%
4 Exxon Mobil Corp. 1.44% 2.12% 1.44%
5 Walmart, Inc. 1.31% 1.86% 1.31%
6 Procter & Gamble Co. (The) 1.48% 1.28% 1.28%
7 Chevron Corp. 1.44% 1.17% 1.17%
8 Coca-Cola Co. (The) 1.55% 1.05% 1.05%
9 International Business Machines Corp. 1.71% 0.99% 0.99%
10 Linde plc 1.47% 0.90% 0.90%
11 PepsiCo, Inc. 1.36% 0.69% 0.69%
12 NextEra Energy, Inc. 1.41% 0.65% 0.65%

Only in NOBL

25 total
  • West Pharmaceutical Services, Inc. 1.72%
  • Franklin Resources, Inc. 1.67%
  • Hormel Foods Corp. 1.60%
  • JM Smucker Co. (The) 1.58%
  • Essex Property Trust, Inc. 1.58%
  • Federal Realty Investment Trust 1.58%
  • WW Grainger, Inc. 1.54%
  • Stanley Black & Decker, Inc. 1.53%
  • FactSet Research Systems, Inc. 1.50%
  • Nordson Corp. 1.49%

Only in VTV

263 total
  • Micron Technology Inc 4.87%
  • JPMorgan Chase & Co 3.06%
  • Berkshire Hathaway Inc 2.95%
  • Cisco Systems Inc 1.56%
  • UnitedHealth Group Inc 1.41%
  • Bank of America Corp 1.36%
  • Home Depot Inc/The 1.32%
  • Merck & Co Inc 1.19%
  • Goldman Sachs Group Inc/The 1.06%
  • Philip Morris International Inc 1.05%

Percentages are holdings overlap with the named fund.

Open NOBL or VTV at a brokerage

Both funds trade commission-free at major US brokerages.

Affiliate links — opening an account through these earns PlainIndex a one-time referral. Scoring is computed before any affiliate consideration; see our methodology and funding disclosure.

Holdings overlap is the sum of min(weight_a, weight_b) over positions matched on ISIN (CUSIP fallback). Methodology: see /methodology/.

Comparing two funds doesn't endorse swapping one for the other. Tax-lot history, account type, and personal goals matter — PlainIndex publishes data and methodology, not investment advice.