ETF comparison
QUAL vs VIG
Quality Factor vs Dividend.
iShares MSCI USA Quality Factor ETF · Vanguard Dividend Appreciation Index Fund ETF Shares
Holdings overlap
58 positions appear in both funds. Buying equal dollars of QUAL and VIG would leave roughly 39.3% of each dollar exposed to the same underlying securities.
Unmatched is the part of a fund's weight the other fund doesn't match: names only it holds, plus any extra weight it puts in names both funds hold.
Side by side
Sub-score comparison
Tracking quality isn't part of the composite — see what we don't score for why.
Cost difference
VIG is 11 bps cheaper than QUAL. On a $100,000 position that's about $110/yr more in fees for QUAL.
Fee figure is the annual expense charged on $100,000. To see how the gap compounds over a multi-decade holding period, open the cost calculator pre-filled with QUAL vs VIG.
Top shared holdings
58 shared in total| # | Holding | In QUAL | In VIG | Overlap |
|---|---|---|---|---|
| 1 | APPLE INC. | 6.64% | 4.45% | 4.45% |
| 2 | MICROSOFT CORPORATION | 7.16% | 4.34% | 4.34% |
| 3 | ELI LILLY AND COMPANY | 3.66% | 3.93% | 3.66% |
| 4 | VISA INC. | 3.17% | 2.45% | 2.45% |
| 5 | EXXONMOBIL HOLDINGS CORPORATION | 2.18% | 2.78% | 2.18% |
| 6 | JOHNSON & JOHNSON | 2.06% | 2.67% | 2.06% |
| 7 | MASTERCARD INCORPORATED | 2.28% | 2.00% | 2.00% |
| 8 | LAM RESEARCH CORPORATION | 3.49% | 1.58% | 1.58% |
| 9 | MERCK & CO., INC. | 1.25% | 1.39% | 1.25% |
| 10 | COSTCO WHOLESALE CORPORATION | 1.11% | 1.83% | 1.11% |
| 11 | KLA CORPORATION | 2.47% | 1.03% | 1.03% |
| 12 | WALMART INC. | 0.98% | 2.11% | 0.98% |
Only in QUAL
67 total- NVIDIA CORPORATION 5.85%
- THE TJX COMPANIES, INC. 3.98%
- META PLATFORMS, INC. 3.69%
- APPLIED MATERIALS, INC. 3.10%
- ALPHABET INC. 2.05%
- BERKSHIRE HATHAWAY INC. 1.84%
- NETFLIX, INC. 1.71%
- ALPHABET INC. 1.63%
- ROSS STORES, INC. 1.56%
- ARISTA NETWORKS, INC. 1.38%
Only in VIG
275 total- Broadcom Inc 4.63%
- JPMorgan Chase & Co 4.07%
- Cisco Systems Inc 1.98%
- AbbVie Inc 1.92%
- Bank of America Corp 1.75%
- UnitedHealth Group Inc 1.63%
- Caterpillar Inc 1.62%
- Home Depot Inc/The 1.43%
- Goldman Sachs Group Inc/The 1.24%
- Morgan Stanley 1.09%
Related comparisons
More comparisons with QUAL
- QUAL vs SCHB · Schwab U.S. Broad Market ETF 39.3%
- QUAL vs VTI · Vanguard Morningstar Total Stock Market ETF 39.0%
- QUAL vs ITOT · iShares Core S&P Total U.S. Stock Market ETF 38.6%
- QUAL vs DGRO · iShares Core Dividend Growth ETF 30.0%
- QUAL vs IWD · iShares Russell 1000 Value ETF 28.5%
- QUAL vs VTV · Vanguard Morningstar Value ETF 20.0%
More comparisons with VIG
- VIG vs SPY · State Street SPDR S&P 500 ETF Trust 39.3%
- VIG vs JQUA · JPMorgan U.S. Quality Factor ETF 39.0%
- VIG vs SPTM · State Street SPDR Portfolio S&P 1500 Composite Stock Market ETF 38.8%
- VIG vs IWB · iShares Russell 1000 ETF 38.6%
- VIG vs SCHX · Schwab U.S. Large-Cap ETF 38.6%
- VIG vs DYNF · iShares U.S. Equity Factor Rotation Active ETF 38.4%
Percentages are holdings overlap with the named fund.
Open QUAL or VIG at a brokerage
Both funds trade commission-free at major US brokerages.
Affiliate links — opening an account through these earns PlainIndex a one-time referral. Scoring is computed before any affiliate consideration; see our methodology and funding disclosure.
Holdings overlap is the sum of min(weight_a, weight_b) over positions
matched on ISIN (CUSIP fallback). Methodology: see
/methodology/.
Comparing two funds doesn't endorse swapping one for the other. Tax-lot history, account type, and personal goals matter — PlainIndex publishes data and methodology, not investment advice.