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ETF comparison

DGRW vs NOBL

Both Dividend.

WisdomTree U.S. Quality Dividend Growth Fund · ProShares S&P 500 Dividend Aristocrats ETF

Holdings overlap

Weighted by ISIN/CUSIP
18.2 %

24 positions appear in both funds. Buying equal dollars of DGRW and NOBL would leave roughly 18.2% of each dollar exposed to the same underlying securities.

DGRW unmatched 81.7% Shared 18.2% NOBL unmatched 81.8%

Unmatched is the part of a fund's weight the other fund doesn't match: names only it holds, plus any extra weight it puts in names both funds hold.

In DGRW only
173 positions
Shared
24 positions
In NOBL only
46 positions

Side by side

DGRW

WisdomTree U.S. Quality Dividend Growth Fund

WisdomTree · Dividend

79 composite / 100
Expense ratio
0.28%
Net assets
$16.85B
TTM yield
1.21%
Top-10 conc.
36.1%
NOBL

ProShares S&P 500 Dividend Aristocrats ETF

ProShares · Dividend

80 composite / 100
Expense ratio
0.35%
Net assets
$10.95B
TTM yield
2.01%
Top-10 conc.
16.5%

Sub-score comparison

72
Cost
65
78
Tax efficiency
76
100
Liquidity
100
63
Concentration
91
—
Tracking quality
—
DGRW sub-score NOBL

Tracking quality isn't part of the composite — see what we don't score for why.

Cost difference

DGRW is 7 bps cheaper than NOBL. On a $100,000 position that's about $70/yr more in fees for NOBL.

Fee figure is the annual expense charged on $100,000. To see how the gap compounds over a multi-decade holding period, open the cost calculator pre-filled with DGRW vs NOBL.

Top shared holdings

24 shared in total
# Holding In DGRW In NOBL Overlap
1 CATERPILLAR INC 1.80% 1.60% 1.60%
2 INTERNATIONAL BUSINESS MACHINES CORP 1.59% 1.71% 1.59%
3 ABBVIE INC 2.07% 1.56% 1.56%
4 COCA-COLA COMPANY (THE) 2.88% 1.55% 1.55%
5 JOHNSON & JOHNSON 2.34% 1.46% 1.46%
6 EXXONMOBIL HOLDINGS CORP 1.59% 1.44% 1.44%
7 PROCTER & GAMBLE COMPANY (THE) 1.40% 1.48% 1.40%
8 CHEVRON CORP 1.37% 1.44% 1.37%
9 MCDONALD'S CORP 1.57% 1.36% 1.36%
10 WALMART INC 0.93% 1.31% 0.93%
11 AUTOMATIC DATA PROCESSING INC 0.71% 1.60% 0.71%
12 ILLINOIS TOOL WORKS INC 0.63% 1.34% 0.63%

Only in DGRW

173 total
  • NVIDIA CORP 7.94%
  • MICROSOFT CORP 5.74%
  • APPLE INC 3.86%
  • META PLATFORMS INC 2.97%
  • UNITEDHEALTH GROUP INC 2.92%
  • HOME DEPOT INC (THE) 2.81%
  • BROADCOM INC 2.34%
  • ORACLE CORP 2.34%
  • ALPHABET INC 2.31%
  • ALPHABET INC 2.31%

Only in NOBL

46 total
  • Nucor Corp. 1.76%
  • West Pharmaceutical Services, Inc. 1.72%
  • Archer-Daniels-Midland Co. 1.67%
  • Franklin Resources, Inc. 1.67%
  • Colgate-Palmolive Co. 1.61%
  • Hormel Foods Corp. 1.60%
  • JM Smucker Co. (The) 1.58%
  • Essex Property Trust, Inc. 1.58%
  • Federal Realty Investment Trust 1.58%
  • General Dynamics Corp. 1.56%

Percentages are holdings overlap with the named fund.

Open DGRW or NOBL at a brokerage

Both funds trade commission-free at major US brokerages.

Affiliate links — opening an account through these earns PlainIndex a one-time referral. Scoring is computed before any affiliate consideration; see our methodology and funding disclosure.

Holdings overlap is the sum of min(weight_a, weight_b) over positions matched on ISIN (CUSIP fallback). Methodology: see /methodology/.

Comparing two funds doesn't endorse swapping one for the other. Tax-lot history, account type, and personal goals matter — PlainIndex publishes data and methodology, not investment advice.